An ad for San Francisco Ballet is displayed on a screen at a packed theater
A stack of program books sits on a table
A woman reads a program book advertisement
Sponsor logos are projected onto a theater screen
On Screen Ad
On Screen Ad for SF Ballet
Program Book Stack
A stack of programs sit on a table
Program Book Ad
A woman reads a program book ad
Presenting Sponsor Logos
Presenting Sponsor logos are projected onto a theater's screen
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SFDFF Advertising: Rates and Information

With a loyal following, SFDFF has grown each year and is increasingly recognized as a leader in the dance film world by artists, critics and audiences alike.

The 15th anniversary San Francisco Dance Film Festival takes place from October 16-October 20, 2024. Reserve your ad space for the printed festival program booklet and join over 3,500 attendees in celebrating some of the best dance films from around the world. When you purchase a program book ad, you will receive a bonus placement of your logo on our website’s Supporters page throughout 2024. We will also embed a link to your organization, and include your logo on the big screen during SFDFF’s 2024 special in-person screenings and on our streaming pre-screening slideshows.

Our program book is the perfect environment for you to feature your brand to establish and maintain a strong association with festival goers who are savvy dance and arts enthusiasts where they are most receptive to marketing messages.

This year we will continue to offer special pricing for a Premium Package which includes your program guide ad, your logo on our Supporters page, PLUS your Ad on the big screen during the fall festival’s pre-screening slideshows.

Ad Submission Deadlines

Final Deadline (artwork and payment): Friday, September 1, 2024
Please send all files via email to

CLICK HERE to reserve your ad space. If you have questions or would like more details contact us:

Sample Big Screen Ad

Premium Levels

2024 Premium Package = $1,000 * (Year-round Print and Digital Advertising at all Dance Film SF Events)

Front Inside Cover / Back Cover Program Ad = $750 *

Full-Page Program Ad = $500 *

* Premium Levels include Full Page Print Ad, Supporters Webpage Logo, PLUS Big Screen Digital Ad during pre-screening Slideshows

Additional Levels

Half-Page Program Ad = $275
Quarter-Page Program Ad = $150
Eighth-Page Program Ad = $100

Digital Only: $350

Big Screen Ad: 1920 x 1080 pixels
Supporters Webpage Logo: 700 x 550 pixels

Artwork Specs

Program Book Print Ads:
Full Page w/full bleed: 5.75″ wide x 8.75″ tall (includes .25″ bleed on all sides)
Half-Page (horizontal): 5″ wide x 4″ tall
Quarter-Page: 2.5″ wide x 4″ tall
Eighth-Page: 2.5″ wide x 2″ tall
File Requirements: PDF, JPEG, TIFF, or PSD. Hi-Resolution 300 DPI, CMYK for color ads

Big Screen Ad:
1920px wide x 1080px tall

Vector files preferred (.ai, .eps, .pdf, .svg). If possible, please provide logos on a transparent background.

For technical questions please contact Randall Heath Advertise, email icon